![]() The book is written in a conversational style and includes real-world examples and case studies to help readers apply the concepts to their own lives and businesses. He argues that by understanding how these five parts work together, readers can gain a better understanding of how businesses operate and how they can be successful. Kaufman introduces the concept of the "Five Parts of Every Business" which includes value creation, marketing, sales, value delivery, and finance. ![]() It emphasizes the importance of understanding how a business operates as a whole, rather than just focusing on one specific area. The book covers a wide range of topics related to business, including marketing, sales, finance, strategy, operations, and leadership. The book aims to equip readers with practical knowledge and tools needed to succeed in the world of business. ![]() "The Personal MBA: Master the Art of Business" is a book written by Josh Kaufman, which is intended to provide a comprehensive overview of the core principles of business without the need for formal education. ![]() The Personal MBA: Master the Art of Business book pdf read and download by Josh Kaufman ![]()
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